Advance 2008: Kevin Carroll, Dan Cathy, and Patrick Lencioni
Kevin Carroll
- used comic books to inspire his business book – color, visuals
- publishers wanted to dumb it down, so he self-published it
- picked up by sports company
- 7 simple truths for success
- 1. commit to it – check it daily
- 2. find encouragers – build relationships with a genuine interest in you
- 3. work out your creative muscle – we are wired to play, some ignore it
- 4. prepare to shine – Ali – won or lost the fight before getting in the ring
- 5. never accept boundaries – alter the course when necessary
- 6. expect the unexpected and embrace it – you will stay true to your commitment
- 7. maximize the day – 86,400 seconds to make a difference
- “play is serious business and play is serious to business”
Dan Cathy
- first mile is the transaction (selling a great chicken sandwich)
- this is the expected step – lots of competition
- second mile is the relationship – less competition
- second mile example: they offer mouthwash in restrooms (usually found in higher priced restaurants)
- second mile example: first 100 customers get 52 meals free – causes line night before
- second mile example: he camps out with them, gives a tour of the store, leads a midnight devo
- Chick-Fil-A DNA – walk with the customer using a servant’s spirit
Patrick Lencioni
- people need to be reminded more than instructed
- 3 signs of a miserable job
- sign #1 – anonymity
- people assigned the title of monkey or whipping boy (think: easily replaceable cog in the machine)
- people need to be recognized as a person or they won’t be happy
- sign #2 – irrelevance
- everyone must know their purpose for what they do – remind them often
- sign #3 – immeasurement – we need to know if we are succeeding at what we do (scorecard)
- this one can be difficult – not all jobs are easily measured
- we must measure what the person can control, not what is out of their control
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